Draft 1

         Being a wedding planner has always been a dream of mine. Currently, I am a Hospitality Management major who is working on making this dream come true. What draws me to having this as a future career is that it is a happy job. You are planning possibly the most important day in a couples lives. I am very passionate about organizing, planning, and helping people out, which is why I strongly am leaning towards making this a future career of mine. I would like to research more about wedding planning though. Although it does seem like such a fun and exciting career to me, I’m sure it can be quite stressful too, as things don’t always go as planned. A question I always wonder is how do wedding planners draw in their cliental? Hiring a planner cost a lot of money so they have to make sure that they are advertising themselves well. So, the customers want to make sure that they are hiring a company that’s worth paying all of that money for. To be able to attract in customers, they will have to go above and beyond the standard idea of wedding planning to ensure that they stand out and are worth their clients putting all their trust in them to make sure they can make their special day go perfectly. Planners need to make sure they are doing something that their competition is not doing. If a couple sees that they could get the same deal from a much cheaper planner, they would go to the less expensive one so that they could save some money. So, it is important to have a unique company.

 

          I interviewed Kate Pararo, owner of A Piece of Cake Event Planning. Her company is local, here in Tallahassee. She has had a successful Event Planning business since 2011. She has even planned a celebrity from MTV’s wedding. Kate said that her clients are mostly referred by friends or they find her online. What’s so special about A Piece of Cake Event Planning is that Kate goes above and Beyond to make sure her clients have a stress free event. Also, they have event packages to pick from depending how involved you want to be in planning your wedding. This selection gives customers the opportunity to have exactly what they want. The simplest package is just the planners decorating for you the day of your event. The most extraordinary package includes all personal services, including the venue, decorating, helping pick hotels for guests and plenty of recommendations.